In 2018, in Italy alone, there were more than 49.000 registered companies bottling wine – a huge number! Have you ever thought about how you can distinguish yourself among so many wines?
There are different things that each importer takes into consideration: brand, denomination (some are more famous than others), awards (high points at WE, WS etc), organic or biodynamic cultivation, price, packaging, etc.
The world of the export is in continuous evolution. In Russia, especially in the big cities, wine consumption has already outpaced vodka and beer. In Mainland China, the WSET has seen exponential growth of enrolments in just the last 5 years. Countries like Kazakhistan and Azerbajan have become important wine import markets.